V Energy / Wasteland with a V

After years of success for V Energy’s brand platform The Massive Hit That Improves You A Bit across all standard channels, we were after a challenge. We knew gamers were an important segment to the brand, but we wanted to make sure we entered their world authentically. With Bit Better Fallout, we asked Reddit users what they’d like to see in the game to make it…well, just a bit better. Inundated with responses, we set about creating a Fallout 4 mod, with all new storylines and weapons - and of course, plenty of V to make your gameplay a bit better.